For Local Contractors

One system to
get more jobs

A custom website, AI-powered automations, and a business app — all built for contractors who want more leads, fewer missed calls, and a business that runs smoother.

Book A Free Call → See Pricing
Sound Familiar?

You're losing jobs right now

📲

Missed calls = missed money

You're on a jobsite and can't answer. By the time you call back, they already hired someone else. Every missed call is a lost job.

🔍

Invisible on Google

Homeowners search "contractor near me" and find your competitors first. If your website looks outdated — or doesn't exist — they scroll right past.

🕑

No time to follow up

Leads come in, but you're too busy working to chase them down. No follow-up means no close. Jobs slip through the cracks every week.

How It Works

Pick your path, pick your services

Every NORTHLINE build is custom — you tell us what you actually need, and we build exactly that. Two ways to work with us.

01

We meet & scope

Free 20-minute call. We look at your business, your goals, and which services from our menu would actually move the needle. No pressure, no pitch decks.

02

You pick Own or Managed

Own It: one-time fee, site is yours forever, in your name, on your Vercel.
Managed: small setup fee + low monthly, hosted by us, unlimited revisions, portal access.

03

We build, you launch

Live in about a week. Owned clients we walk through Vercel + domain setup. Managed clients get the NORTHLINE business app so they can run leads, bookings, and SMS from their phone.

The Growth System

Everything that's working for you

Every piece is designed to get you more jobs and save you time. Here's exactly what's running behind the scenes.

🌐

Custom Website

Hand-built, mobile-first website designed to convert visitors into leads. Fast-loading, SEO-optimized, and built to rank in your local area. No templates — real custom code.

→ Show up when customers search for you
💬

Missed-Call Text-Back

When you can't answer a call, the system automatically texts the caller within seconds: "Hey, sorry I missed your call — how can I help?" Keeps the lead warm until you're free.

→ Never lose a lead to a missed call again

Automated Lead Follow-Up

Every new inquiry gets an instant response plus a smart follow-up sequence over the next few days. Email and SMS — personalized to your business. No lead falls through the cracks.

→ Close more jobs without chasing leads
📅

Online Booking & Calendar

Customers book estimates and appointments directly from your site. Automatic confirmations, reminders, and calendar sync. Fewer no-shows, fuller schedule.

→ Fill your calendar without playing phone tag

Review Collection Funnel

After every completed job, your customers automatically get a review request. One tap takes them straight to your Google listing. Reviews stack up without you asking.

→ Build a 5-star reputation on autopilot
📱

NORTHLINE Business App

Your CRM, inbox, calendar, and lead pipeline — all in one app on your phone. See who's calling, who needs a follow-up, and what's on the schedule. Run your business from anywhere.

→ Manage everything from the jobsite
Pick Your Path

Two ways to work with us

Whatever services you pick from the menu above, you can get them one of two ways: own it outright, or let us host & manage it for you.

One & Done

Own It

We build the site. You own it forever — in your name, on your Vercel, your domain.

$1,500 one-time
  • Custom-designed website
  • Mobile responsive + local SEO
  • Hand-coded — no templates, no page builders
  • You pick the services from our menu
  • We walk you through Vercel + domain setup
  • Deployed under your account, your name
  • 2 rounds of revisions included
  • 30-day launch support
  • NORTHLINE business app (CRM)
  • Unlimited revisions after launch
  • We host & maintain
Book A Free Call →

Not sure which fits? Most contractors start Managed because they want unlimited revisions and the app. Pick Own It if you've got someone in-house who can run your site long-term.

Your Business, In Your Pocket

Run everything from
your phone

The NORTHLINE app puts your entire business in one place. No more juggling spreadsheets, voicemails, and sticky notes.

  • See every lead and where they came from
  • Respond to messages and inquiries instantly
  • View and manage your calendar & bookings
  • Track your review score and new reviews
  • Check job pipeline and project status
  • Get notified when a new lead comes in
NORTHLINE app dashboard on iPhone
Add-Ons

Need something extra?

These can be added to any plan at any time.

Brand Identity Package

Logo, color system, typography, and brand guidelines. Everything you need to look professional and consistent everywhere.

$500 one-time

Business Card Design

Print-ready business cards that match your brand. Hand them out on every job — leave a professional impression.

$150 one-time

AI Chat Assistant

A chatbot trained on your business that answers questions, qualifies leads, and books appointments 24/7 — even at 2 AM.

$200 + $75/mo

Additional Landing Page

A dedicated page for a specific service or promotion. Built to convert ad traffic or seasonal campaigns.

$300 one-time
FAQ

Common questions

What's the difference between Own It and Managed?
Own It ($1,500 one-time) means we build the site, hand it over, and walk you through deploying it on your own Vercel account with your own domain. After that you own it outright — no monthly fee, but also no portal, no app, no revisions from us. Managed ($200 setup + $100/month) means we host it on our Vercel, you get the NORTHLINE business app, and you get unlimited revisions for as long as you're a subscriber.
Is there a contract for Managed?
No long-term contract. You pay month to month. If you stop paying, your site goes offline — but you can come back anytime. Most clients stay on Managed long-term because $100/mo for unlimited revisions and the business app is cheaper than hiring a freelancer for one fix.
What counts as a "revision" on Managed?
Anything that doesn't require us to rebuild the site from scratch. Text changes, new photos, new sections, color tweaks, adding services, updating prices, swapping out a hero — all included. If you want a whole new design direction, we'll quote that separately as a fresh build.
How long does it take to get set up?
Live within 5-7 business days after we get your content (logo, photos, services, hours). We handle every line of code — you just review and approve.
Do I need to be tech-savvy?
Not at all. On Managed, the NORTHLINE app is designed to be as simple as checking text messages — if you can use a smartphone, you can run your business through it. On Own It, we walk you through Vercel + domain setup on a screen-share so you only have to do it once.
What if I already have a website?
We'll rebuild it from scratch to be faster, mobile-first, and optimized to convert. Your current content, photos, and branding carry over — everything just works better and looks sharper.
Can I switch from Managed to Own It later?
Yes. Pay the difference between what you've paid in monthly fees and the $1,500 one-time, and we'll migrate the site to your own Vercel account in your name. (If you've paid more than $1,500 over time, the migration is free.)
What kind of contractors do you work with?
Roofers, painters, landscapers, plumbers, electricians, HVAC techs, general contractors, cleaning companies, detailers — any local service business that wants more jobs and less admin work.

Ready to get more jobs
without more headaches?

Book a free call. We'll look at your business, show you exactly what we'd build, and give you a timeline. No pressure, no pitch decks — just a real conversation.

Book A Free Call →